Masters of the Game
Masters of the Game
EP 5... Tass Cico - Big Plans Melbourne
Tass Cico is the director of Big Plans Melbourne. His firm specialises in the immersive and interactive experience that is 1:1 scale floorplan projection, helping the end user conceptualise the unbuilt. Big Plans is quickly changing the way people build, by breaking the mould of how things have previously been done during the building/design process.
The son of Greek immigrants, he's gone from modest beginnings in Melbourne's Northern suburbs, to showing true entrepreneurial spirit by saying goodbye to his corporate career of 16 years & going all-in with some mates on a fascinating idea... and has never looked back.
Topics covered:
* The childhood years
* Mums journey to Australia
* His dreams when he was a young boy
* One of his early influences & lessons learned
* First jobs as a teenager & what they taught him
* Buying his first home @ 18 years of age
* Life in corporate Australia... Telstra
* Exploring his entrepreneurial vision
* Property development and being in business with a mate
* Starting Big Plans & the problem they were trying to solve
* Was he fearful it may not come together?
* The potential transformational impact on the building/design process
* The challenges of educating the market about a brand new concept
* Channel marketing strategy vs End User marketing strategy
* What does the client journey look like?
* Commercial applications
* Redesigning a $21M apartment with Bruce Henderson Architecture
* The benefits of using Big Plans
* The business model of time on floor
* Events & client advocacy / referrals
* The power & influence of social media in marketing the business
* What's on the horizon for Big Plans?
Masters of the Game is brought to you by Pressie.
Pressie is a fun & youthful business to business (B2B) gifting service that offers a seamless & frictionless client experience. They can customise to your companies requirements & create your own secure portal from which you can order directly & efficiently. It couldn’t be simpler. Clients include luxury property developers, real estate agents and also the Essendon Football Club in the AFL.
Reach out to the team @ Pressie today - https://www.pressie.com.au
Big Plans Melbourne
* https://www.bigplansmelbourne.com.au
* Instagram - @bigplansmelbourne
Branko Lemaic
Instagram - @branko_lemaic
Instagram - @masters_of_the_game_
https://www.realestate.com.au/agent/branko-lemaic-224821
Masters of the Game is created & produced by Branko Lemaic
Enquiries: blemaic@gmail.com