Masters of the Game

EP 6... Sean Reynolds - @melbourne_ghostsigns

October 30, 2022 Branko Lemaic
EP 6... Sean Reynolds - @melbourne_ghostsigns
Masters of the Game
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Masters of the Game
EP 6... Sean Reynolds - @melbourne_ghostsigns
Oct 30, 2022
Branko Lemaic

Send us a Text Message.

Sean Reynolds has had a decorated career in the media/marketing space spanning two decades, winning multiple industry awards and also receiving two Emmy nominations while working on various television campaigns in Los Angeles including The Ellen Degeneres Show, TMZ & Extra! He has collaborated with big brand partners such as Nike, Porsche, Lego, Hot Wheels, Google, Apple, Formula One, Lil' Wayne, Steve Aoki & OHSU Doernbecher Childrens Hospital in Portland.  

Since moving to Australia in 2015, Sean has established himself as the Brand & Communications Manager for video game company Electronic Arts (EA) based in Docklands, Melbourne.  

It's what he has done during his spare time however that has given him a 22K strong following on Instagram, as cultural archeaologist @melbourne_ghostsigns... documenting & piecing together the history of Melbourne's past through a combination of photography, old ghost signs, exhaustive research & engaging story telling.   


Topics covered:
* What it was like growing up in America's midwest
* Some of his early interests & career aspirations
* Memories of college life in Illinois & tear gas haha!
* The impact his first ever job had on him
* Cutting his teeth in the early days, working in local television in Indiana
* The crucial things behind storytelling & editing
* Moving to Portland during the 2008 financial crisis
* Creating a marketing/media company & being nominated for his first Emmy
* Cool collab between him + Nike + Doernbecher Children's Hospital Portland
* Relocating to L.A. without a plan or a safety net
* Landing a job with Warner Bros via LinkedIn in 2011
* Working on TMZ - the pace, the hours, the grind, the cost
* Being nominated for his second Emmy
* The effects of burnout & a satisfying, yet demanding environment
* Meeting his partner in L.A. & moving to Australia
* How he connected with Melbourne when he arrived
* What is a ghost sign?
* Where did his innate curiosity in history & old signs originate?
* His extensive & exhaustive research process
* Piecing it all together & delivering it effectively through storytelling on Instagram
* The value of documenting Melbourne's history (over 400 posts done and counting)
* Some of his favourite signs in Melbourne
* Best parts of the city to get a look at some ghost signs


Masters of the Game is brought to you by Pressie.

Pressie is a fun & youthful business to business (B2B) gifting service that offers a seamless & frictionless client experience. They can customise to your companies requirements & create your own secure portal from which you can order directly & efficiently. It couldn’t be simpler. Clients include luxury property developers, real estate agents and also the Essendon Football Club in the AFL.

Reach out to the team @ Pressie today - https://www.pressie.com.au



Sean Reynolds
* Instagram - @melbourne_ghostsigns
* https://www.linkedin.com/in/seanpeytonreynolds/?originalSubdomain=au

Branko Lemaic
Instagram - @branko_lemaic
Instagram - @masters_of_the_game_
https://www.realestate.com.au/agent/branko-lemaic-224821

Masters of the Game is created & produced by Branko Lemaic
Enquiries: blemaic@gmail.com

Show Notes

Send us a Text Message.

Sean Reynolds has had a decorated career in the media/marketing space spanning two decades, winning multiple industry awards and also receiving two Emmy nominations while working on various television campaigns in Los Angeles including The Ellen Degeneres Show, TMZ & Extra! He has collaborated with big brand partners such as Nike, Porsche, Lego, Hot Wheels, Google, Apple, Formula One, Lil' Wayne, Steve Aoki & OHSU Doernbecher Childrens Hospital in Portland.  

Since moving to Australia in 2015, Sean has established himself as the Brand & Communications Manager for video game company Electronic Arts (EA) based in Docklands, Melbourne.  

It's what he has done during his spare time however that has given him a 22K strong following on Instagram, as cultural archeaologist @melbourne_ghostsigns... documenting & piecing together the history of Melbourne's past through a combination of photography, old ghost signs, exhaustive research & engaging story telling.   


Topics covered:
* What it was like growing up in America's midwest
* Some of his early interests & career aspirations
* Memories of college life in Illinois & tear gas haha!
* The impact his first ever job had on him
* Cutting his teeth in the early days, working in local television in Indiana
* The crucial things behind storytelling & editing
* Moving to Portland during the 2008 financial crisis
* Creating a marketing/media company & being nominated for his first Emmy
* Cool collab between him + Nike + Doernbecher Children's Hospital Portland
* Relocating to L.A. without a plan or a safety net
* Landing a job with Warner Bros via LinkedIn in 2011
* Working on TMZ - the pace, the hours, the grind, the cost
* Being nominated for his second Emmy
* The effects of burnout & a satisfying, yet demanding environment
* Meeting his partner in L.A. & moving to Australia
* How he connected with Melbourne when he arrived
* What is a ghost sign?
* Where did his innate curiosity in history & old signs originate?
* His extensive & exhaustive research process
* Piecing it all together & delivering it effectively through storytelling on Instagram
* The value of documenting Melbourne's history (over 400 posts done and counting)
* Some of his favourite signs in Melbourne
* Best parts of the city to get a look at some ghost signs


Masters of the Game is brought to you by Pressie.

Pressie is a fun & youthful business to business (B2B) gifting service that offers a seamless & frictionless client experience. They can customise to your companies requirements & create your own secure portal from which you can order directly & efficiently. It couldn’t be simpler. Clients include luxury property developers, real estate agents and also the Essendon Football Club in the AFL.

Reach out to the team @ Pressie today - https://www.pressie.com.au



Sean Reynolds
* Instagram - @melbourne_ghostsigns
* https://www.linkedin.com/in/seanpeytonreynolds/?originalSubdomain=au

Branko Lemaic
Instagram - @branko_lemaic
Instagram - @masters_of_the_game_
https://www.realestate.com.au/agent/branko-lemaic-224821

Masters of the Game is created & produced by Branko Lemaic
Enquiries: blemaic@gmail.com